History of Jorquera Pianos
Origins of Jorquera Pianos
The company Jorquera Pianos was established in 1853 by Ginés Jorquera. Nowadays is managed by Helena Jorquera who represents the fourth generation in front of the business and with the recent incorporation of the fifth generation, Óscar Ramón-Jorquera.
Our large experience about music in general but specifically on pianos has been our gateway for supporting the most recognized artistic personalities and the most important entities, schools, theatres and institutions; and we are proud of having them as our customers and friends.
What does Jorquera Pianos do?
The activity of Jorquera Pianos, S.A., is not only to sell instruments. Our service includes from the restoration in our own workshop of all types of pianos, harpsichords, pump organs and player pianos – to the rental of our pianos to high level concerts. On this point in particular we would like to stand out our agreement with official organizations as the Generalitat de Catalunya and City Councils.
Our activity is also to collaborate with the concerts of the most prestigious festivals and notorious contests such as Festival Internacional de Música de Cadaqués, Festival Internacional Torroella de Montgrí, Mostra Catalana de Música Contemporània, and contests as Francesc Vinyes, Concurs Maria Canals, and Concurso Internacional de piano Enric Granados, supported by Alícia de Larrocha,,among others.
If we talk about sales, our specialty is the piano, from the most elemental ones to those that belong to the very prestigious brands and factories, being actually Steinway & Sons official dealers.
For all of these reasons, one of the most important points we would like to emphasize, is our complete technical service, with trained and experienced professionals who are responsible for our successfully long career.A proof of that is our technical support developed in the Escola Superior de Música de Catalunya (ESMUC), Conservatorio de Sabadell, Obra Cultural Caja Madrid, Universitat de Barcelona, Auditorio Sant Cugat, Teatre Principal de Sabadell, Conservatorio Superior de Música del Liceu.
What is required of a brand like Jorquera Pianos?
At present time, Jorquera Pianos is the exclusive dealer of he renowned brand Steinway & Sons for Catalonia, fact that would not be possible without the accomplishment of all the demands that the quality standards of Steinway & Sons require.
Arriving to this point has been only possible with a sum of efforts aimed to maintain a tradition and vocation, always needed to realize, looking back, that the path travelled was not easy.
Beginnings of the Jorquera family
Ginés Jorquera who was Ignacio Jorquera’s father, Victor Jorquera’s grandfather, Helena Jorquera’s great-grandfather and Óscar Ramón-Jorquera great-great-grandfather was the founder, without being conscious, of a life style. Artisan, cabinetmaker, carpenter, blacksmith, artist and in a certain way musician, represents the roots of an incipient tree and the seed of a great and long successful future.
Ginés Jorquera gave shape to a hobby, studying in Madrid in 1853, on a school-workshop directed by Don Lope De Rey. From these studies we conserve an original of “Método Simplificado del Afinador. Arte de afinar los pianos”, translated by the same master.
After some time, he opened his own workshop in Madrid, where he worked with his son Ignacio Jorquera. Ignacio, turned himself on a renowned professional, and moved to Barcelona with his family at the end of the Spanish Civil War. Upon arriving to Barcelona, he collaborated with brands such as Chassaigne Freres and companies like Casa Albinyana, where he tuned and repaired pianos.
Afterwards, he established himself a little business on c/Aulesti Pijoan nº3, at the quarter of Gracia. His first reparation was paid with wine jugs. On those days it was not usual to have a ppivate phone, so, next to the workshop there was a tavern with a telephone shared by many of the business on the area, paying a small fee for using it.
In 1956 the first treinee was hired. Including him there were three technicians working in the workshop. Ignacio Jorquera, Victor Jorquera and Serafín Marcos. Afterwards he rented the space next to and diversified the activity. On one hand there was the workshop and a little store and on the other hand the varnish and cabinetmaker’s workshop.
In 1960, they moved to c/ Copons, 2. Then, Victor Jorquera turned himself into a great disciple of his father.
It should be noted that, at the beginning of the sixties, Victor Jorquera assist Arthur Rubinstein on his world tours, as a trustworthy technician and tuner, on a relationship that went beyond the professional link.
Evolution of our history
In 1964 was opened the store at Avinguda de la Catedral, nowadays Avinguda Francesc Cambó, using as commercial name Jorquera Pianos and the logo, already well known, became a public limited company named SADIM, of which associates where Victor Jorquera and José Jorquera.
During the 60’s, 70’s and 80’s, Jorquera Pianos became a musical reference in Barcelona, in addition of being a source of great tuners such as Salvador Segarra, Joaquim Salamanca, Carlos Calcina, Carlos Sigüenza and Jesús Rodríguez.
Tradition in the world of piano
Victor Jorquera was by those days the technician of entities such prestigious as el Palau de la Música, el Gran Teatre del Liceu, and a trustworthy tuner of stars as Montserrat Caballé, Alicia de Larrocha, Alfredo Kraus, Arthur Rubinstein…
Throughout the years, all this references on the pianistic world became part of our own history.
Helena Jorquera, hand in hand with Victor Jorquera, assumed new challenges.
In 1986, Jorquera Pianos moved to c/Moià nº20 and the workshop to c/ Aribau nº 230.
Nowadays, we have reached a landmark and a desire that it dates back to 60’s: to have in the same space the shop, the workshop and a space for concerts. From 2014 we have fix our headquarters at c/ Fernando Agulló nº 10, Barcelona
Since then, there has been a constant dropping of experiences and sensations, beyond the limits of a profession or a company, and some of these experiences have a very special memory in our family signature book.
Ginés Jorquera, father of Ignacio Jorquera, grandfather of Víctor Jorquera and José Jorquera, great-grandfather of Helena Jorquera and great-great-grandfather of Óscar Ramón-Jorquera, was the founder, without being aware, of a way of life. Craftsman, cabinetmaker, carpenter, blacksmith, artist and, in a way, musician, he represents the deep roots of a project that has survived to this day.
Five generations and one soul